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Creating events, connecting employees, and filling out all sections correctly can guarantee your company stands out from the rest of the competition.

An incomplete profile can limit your company’s page potential and drive users towards your competition. Building a LinkedIn Strategyįirst things first, it is essential to optimize your company profile to ensure your business is discoverable. We can take several different approaches to align your content with your goals, so let’s get started. They are often looking for new work, networking opportunities, market-related events, or to educate themselves.Īs a Senior Social Media Specialistat Ignite Visibility, I’m here to help you create and customize a LinkedIn content strategy that works for your business. What makes this diverse audience unique is that they are using LinkedIn for a different purpose than other social media platforms. Creating a company page on LinkedIn provides your business with the unique opportunity to connect with working professionals, industry leaders, and like-minded individuals.